About LUKiN
Welcome to LUKiN – where transformation starts with insight and ends with impact.
At LUKiN, we believe that real progress happens when data becomes actionable and strategy meets execution. We empower organisations to navigate complexity, embrace change and unlock growth by providing clarity, evidence and hands-on expertise. Whether you’re launching a new initiative, scaling up operations or seeking to turn data into a competitive edge, we’re your partner for the journey.
Our mission is simple: to unravel business challenges and deliver measurable results. We blend deep analysis, market intelligence and a pragmatic approach to project and change management, ensuring every decision is informed, every process is optimised and every goal is within reach.
From fast-growing startups to established enterprises, our clients trust us to bring structure, drive adoption and deliver projects that move the needle.
The name LUKiN reflects our philosophy: always “looking in” to uncover deep insights, while honoring our rich heritage; a fusion of Basque roots and UK experience.
Discover how we can support your success.
About Us
About Me
Hi there, I'm Irene.
After a decade thriving in the corporate world (ArcelorMittal, Veolia, Amazon), I discovered my true passion: transforming chaos into clarity. I realised my favorite days were the “messy” ones, where complex challenges demanded creative solutions. That’s why I swapped the comfy corporate badge for my own logo and founded LUKiN Consulting.
Today, I partner with fast-growing teams and organisations to turn their data, change and project headaches into measurable wins. Whether it’s launching a new PMO, driving adoption of change initiatives or unlocking the potential of Business Intelligence, I’m at my best when helping clients move from uncertainty to confident action. My approach is hands-on, data-driven and always tailored to your strategic goals, so you can keep growing long after I’ve stepped out.
My journey has taken me from Spain to the UK, giving me a truly international perspective and an opportunity to bring an open mind to every engagement.
Beyond the spreadsheets and strategy decks, I’m passionate about making business a force for good, championing sustainability and advocating for women in tech and sport. When I’m not immersed in data or leading workshops, you’ll likely find me on the padel court or discovering the best local coffee shops.
You didn’t get this far to stop now, let's connect!
Irene Tobajas
Founder
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We are based in both UK & Spain, unlocking business growth all over the world.
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